by Finge | Sep 27, 2017 | Case Study, Conversion Optimization, Landing Pages
8 conversion rate optimization principles that helped Campaign Monitor increase conversion rates by 1180% Since starting to use dedicated landing pages with conversion-centered design, Campaign Monitor increased conversion rates by more than 1180%. In this post we’ll...
by Finge | Sep 7, 2016 | Landing Pages, Tips
31 ways your landing page forms are bleeding money Landing page forms are the last obstacle between a prospect and a lead. Are your landing page forms leading to conversions, or are they true obstacles? It’s easy to get landing page forms wrong, but it’s also easy to...
by Finge | May 11, 2015 | Conversion Optimization, Landing Pages, Tips
6 things to do to your landing pages when conversion rates suck Irrational Grumpy Cat reactions aside, under-performing campaigns are a major downer – and not just for you. After all, your visitors have to wade through all that stinky poop too. Think about them for a...
by Finge | Mar 11, 2015 | Conversion Optimization, Landing Pages, Tips
Wayfinding Conventions: Design Your Landing Pages to Guide Visitors to Action To successfully travel from point A to point B in the real world, we rely on a wide variety of cues from our physical environment for help. Good signage prevents us from getting lost. It...
by Finge | May 27, 2014 | Conversion Optimization, Landing Pages
Oversized Hero & Background Images: Unfounded Fad or Conversion Booster? You see them everywhere these days—oversized images used for product hero shots, or a large photo as a background image in lieu of whitespace. Using images as background is one of the...
