Campaign Monitor, a top Email Marketing software giant, joined forces with us at ConversionLab to enhance their conversion rates. Through systematic A/B testing of landing pages, we've reduced their customer acquisition cost by 64%.
Reduce customer acquisition cost with A/B testing
Our optimization process
Define goals
First, we pinpoint your SaaS landing page objective. Are you looking to boost leads, escalate signups, or accelerate sales?
Insight & hypothesis
Drawing from insights, expertise, and analysis, we formulate our hypothesis for SaaS optimization: "Implementing X should yield outcome Y."
Design & implement
We design your SaaS page, craft the copy, code, and deploy using Unbounce, ensuring seamless integration with your existing lead-flow system.
Test & report
To confirm our improvement hypothesis, we conduct A/B split tests and provide you with weekly progress reports.
OPTIMIZATION
ConversionLab has helped Campaign Monitor grow our business by optimizing our landing pages. We’ve increased conversion rates by 260% and seen a significant reduction in customer acquisition cost. We are very happy with the results!
“
33
A/B TESTS PERFORMED
Based on solid hypothesis and across several pages.
1,187%
UPLIFT IN CVR
The total uplift combined at an average 36% uplift per test.
64%
REDUCTION IN CAC
Increased conversion rates means reduced customer acquisition cost.
Shamita Jayakumar
Senior Marketing Manager
WINNER
B
A
We elevate SaaS growth with high-converting landing pages, optimized through A/B testing for increased subscriptions, leads, and conversions.
Skyrocket your SaaS subscriptions with higher conversion rates
Boost your SaaS subscriptions with higher conversion rates
We design, manage and optimize your SaaS landing pages to boost subscription signups, lead captures, and customer conversions.
No tricks, just friendly advice
CONVERSIONLAB
Hi there! I'm Finge,
founder of ConversionLab
Utilizing dynamic text replacement, we can customize content to align with each Google Ads campaign for your SaaS, eliminating the need for multiple pages. This precise message matching increases user relevance and, in turn, Google rewards you with a higher quality score due to the visible alignment. An example of this approach resulted in a 58% increase in conversion rates for a SaaS platform through dynamic text replacement.
Dynamic page content for 100% relevancy
Professional Email Software
Location
DIGS coworking space
Krambugata 2
7011 Trondheim
Norway
Privacy
About ConversionLab
ConversionLab is a small team of dedicated marketers based in Trondheim, Norway - serving the world.
© 2024 ConversionLab
TRUSTED BY
A World-Class agency
ConversionLab has a knack for drawing out new and inventive tactics from tried-and-true methods that deliver real results. Their reputation for optimizing is only matched by their friendliness, and that's incredibly rare.
“
JESSICA BURNHAM
Advocacy & Community Manager
Unbounce
Record low cost per lead
ConversionLab helped Nintex implement a conversion optimization strategy to grow our lead generation. They designed and optimized high-performing landing pages where conversion rates skyrocketed and cost per lead dropped to record lows!
“
MENILIK HENRY DYER
Marketing Manager
Nintex & Promapp Solutions
Elevate your growth with customized solutions and dedicated service
At ConversionLab, we understand that every client is unique, and that's why we're committed to providing customized solutions and dedicated service tailored to your specific needs.
As a boutique agency, we pride ourselves on fostering close relationships with our clients, offering attentive support every step of the way. Experience the difference of working with a team that truly cares about your success.
Increase conversion rates
Highly targeted landing pages will increase your conversion rates, and optimization with A/B testing takes you to the next level.
Reduce cost per acquisition
Higher conversion rates means you get more business from your current traffic, and reduce cost per acquisition.
Personal, dedicated service
Experience personal and dedicated service tailored to your needs with our boutique agency approach.
Cost per Lead
-24% vs last 6 mths
Conversion Rates
+36% vs last 6 mths
Don't waste money on more traffic
- fix your landing pages first
Get more leads on your existing traffic instead.
Boost sales with landing pages & seamless lead nurturing in HubSpot
A key to success for lead generation is nurturing and guiding them toward becoming happy customers. Here's how integrating landing pages and HubSpot's lead nurturing features can significantly increase your sales.
Automated lead nurturing
- Personalized engagement: Create automated email sequences based on lead behavior and interests. Deliver targeted content that addresses their specific needs and pain points.
- Stay top-of-mind: HubSpot automates lead nurturing, ensuring consistent communication with potential customers. Stay at the forefront of their minds as they progress through the buying journey.
- Sales-ready leads: Nurture leads with valuable information that builds trust and positions your company as the ideal solution. Sales teams receive qualified leads who are more likely to convert.
